Visibly Brighter Hair with John Frieda

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John Frieds Brilliant Brunette Visibly Brighter

When I was younger, I had these gorgeous sun-kissed strands woven in through my light brunette hair, most especially during the summer, but as I’ve gotten older and holed up inside most of the day, my hair lost that natural, bright, sun-kissed look. Lately my hair has been looking darker and honestly, dull and unhealthy. I recently picked up the John Frieda Brilliant Brunette® Visibly Brighter™ Subtle Lightening Shampoo/Conditioner and Visibly Brighter™ In-Shower Treatment to get back those golden sun-kissed strands and bring my dull hair back to life without spending the big bucks that I would at the salon.

John Frieds Brilliant Brunette Visibly Brighter- Before

Currently my hair has the ombre effect– dark to light ends. While the ends are lightened and colored, the brunette shade is natural… and it can definitely use some help. I really want to go lighter, possibly with light highlights throughout, but I don’t want the hassle of the upkeep and my hair grows quick– I feel like roots start showing in just a few weeks. Salon visits can get pricey and I just can’t afford to keep up with regular visits. Coloring hair, even just touch-ups or lightening, at home can be somewhat scary. What if the color goes wrong? It can cost even more to get it fixed.

John Frieds Brilliant Brunette Visibly Brighter

However, John Frieda is a brand that I have used before and trust that they carry quality colour care products. I have used the Brilliant Brunette®  line before and thought the new Visibly Brighter™ collection would be exactly what I need to brighten my hair. The good folks over at John Frieda have basically created foolproof at-home lightening products for brunettes. The line includes the Visibly Brighter™ Shampoo and Visibly Brighter™ Conditioner, which work hand-in-hand to gradually lighten hair overtime to illuminate golden tones and visibly brighten hair with each wash. I love the fact that there is a product available for brunettes (not just blondes!) that can help give more dimension to our hair without dyes and pricey highlights.

John Frieds Brilliant Brunette Visibly Brighter

The line also includes the Visibly Brighter™ Treatment, which is a quick brightening boost that  lightens hair one shade instantly in a single wash. The DIY lightening treatment takes just 5 minutes in the shower and is safe for natural, highlighted and color-treated hair and won’t leave hair looking orange, bleached or splotchy as it lightens along the natural brunette spectrum (phew!). Pretty cool, right? After watching this video, I’m super excited to try out this product!

You can find the John Frieda Brilliant Brunette® Visibly Brighter™ colour care products at your local Walmart in the hair care aisle. If you cannot find the product in-store, it is available online at

John Frieds Brilliant Brunette Visibly Brighter available at Walmart

John Frieds Brilliant Brunette Visibly Brighter available at Walmart

Stay tuned for an upcoming post in two weeks sharing my experience with these products!

What do you think, is this something you world try?


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